Oberto Macelleria Italiana

Macelleria Oberto was born in 1965 in Alba when, following several years of apprenticeship, aged 21, Pietro Oberto took over a small butchery near the town’s main square. Since then, over 50 years, Oberto’s family has been selecting the best examples of Piedmontese “Fassona” breed raised in small farms all over the province of Cuneo. The breeding is made in complete respect of nature and of the territory, because everything eaten by the animals is reflected in the texture and flavour of the meat.

Macelleria Oberto expanded over the years relying on small farms in Piedmont which maintained intact the traditional way of breeding.

Certified Piedmontese "Fassona" Breed

The company ensures the highest quality standards thanks to a careful supervision of each step of the supply chain and selects only Piedmontese “Fassona” Breed cattle, whose origin is guaranteed by a set of regulations issued by the Ministry of Agriculture, Food and Forestry. 

The company is committed to transparency, providing clear and detailed information that allow the customer to immediately identify Macelleria Oberto’s meat. The label bears all the information required by law in relation to the origin of the meat, as well as optional indications, such as the breed and gender, as well as the farm of origin and the slaughter date according to the optional beef labelling regulations approval.

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